Jagadeesh Reddy is a farmer in Andhra Pradesh who has been practicing natural farming for decades. Having received many accolades for his farming efforts from various government and private agencies and institutions, Jagadeesh Reddy is on a mission to convert India's farmers to natural farming.
While not tending to his farm, he travels around the country addressing farmers and farmer unions educating them about the benefits of natural farming.
Deeply affected by the rising farmer suicides, he aims to help farmers out of the cycle of poverty by eradicating chemical based farming methods. He has inspired and personally supports many other local farmers and helps them find a market for their produce.